Wednesday, September 30, 2009

The Importance Of Blogging To Your Home Business

Everyone has heard of blogs at some time or another, but did you know that less than 10% of the people marketing online use their blogs the correct way? When using blogs in a marketing campaign, the idea is to create traffic to your website.

The key to doing this is by having your content on your blog relevant to your website. Many people realize this, but they still manage to build their blogs incorrectly.

In this article we are going to tell you exactly how to create and load your blog with content that is relevant, but also how to use your blog to increase your website's search engine rankings.

1.Creating A Blog Account

The first thing we want to do is create a brand new blog specifically for your promoting your home business. Even if you already have a blog, you want to create a new one that is not connected with anything else you are doing online.

Now there are several places online where you can create your blog for free. Again, this is no cost marketing that does work when you use it correctly. The place you want to go to create your new blog is Blogger.com.

The reason for this is that it is free to set up and is directly connected and owned by Google. Talk about getting linked with Google, wow! This is the way.

To create your blog, you will first need to create an account with the blogger. For our example we will be using "Blogger" to show you how to do this step by step, but keep in mind that they all pretty much work the same way. In fact, it would even be wise to create a couple blogs.

To start off with, we will go to "Blogger". When we get to "Blogger" you will see a big orange arrow that says "Create Your Blog Now", click on it and then follow the steps to create your blog. If have a "Google" account, please keep in mind that you can also create an account with Blogger once you are logged in - under your account will be the option to add "Blogger".

Important: When creating your blog, you will have to create a name and title for your blog. When you do this, you will want to use one of the main keyword phrases you created for your crosslinking campaign.

For our example we will use:

Ways To Make Money At Home

This is very important when creating your blog, as this will build relevancy to our crosslinking campaign. Now that we have created our blog, we want to take the steps to set up our blog.

2.Setting Up Your Blog

Once you have created your blog, the first thing you will want to do is adjust the settings of your blog. On Blogger, you would do this by clicking on the "Settings" tab which is right on the main page when you first login.

The first section we need to adjust is your basic settings which will appear in the submenu under "Basic". In this section you will see your "Title" which should already be filled in from when we first created the blog.

In the "Description" box will we want to write a short paragraph that will describe your blog. In this description you will want to keep it short and to the point and include one of your keyword phrases within this description. These are the important first steps to starting a blog for your home business.

To find out how exciting my 100k home business is, go here:

http://fastmoneyedge.com/

Adding Relevant Content To Your Blog

Most of you that are either starting a home business or searching for the right home business have heard about the importance of using a blog to enhance the visibility of your business and to build links to your business. This is a very important crosslinking technique that if done correctly will send a lot of traffic to your home business.

Once your blog is setup, we want to add relevant content that will spider web our crosslinking techniques that we have been applying with our articles and videos. Now we are going to show you how easy it is to add relevant content to your blog with just a few clicks.

Whether you realize it or not, the content for you blog has already been created, you just have to plug it in.

Placing Articles On Your Blog

1.To begin with, pull up one of your articles that you have already written. If you have not written any articles, now is the time to start because we are going to use them to add fresh content to your blog on a regular basis.
Your articles should be between 500 and 600 words max. Once you have pulled up one of your articles, we are now going to post part of your article on your blog.

To do this, click on the "Posting" tab if you are still in the "Settings" section of your blog account, or click on "New Post" from the main page of your blog. This will bring up the text editor for your blog.

Next you will insert your title of your article that you have already written into the title box. Next, copy and paste your article in the text editor box below the title.

Then hit return twice on you keyboard and add the following:

"To view more about my exciting home business go here:"

Then hit the return key again and insert your website address, highlight it with your mouse and make it a live link with the text editor.

Now if you want to change the text style, you can do that by just selecting the "Compose" tab on the right side of the text editor. To change you style of your text, just right click your mouse in the text box and choose "Select All".

Then go to the "Font" menu in the text editor and select the font you want to use. When you are satisfied with the way your article looks, then click on "Publish Post". You have now posted one of your articles to your blog specifically designed for crosslinking.

Pinging Your Blogs After You Add Content

2.One thing that you will always want to do every time you add new content to your blog is "Ping" it. This notifies the search engines that you have made changes to your blog. To do this only requires a couple steps.

First you will want to go to Ping-O-Matic.com. Once you get to their website, you will fill in your blog name and the web address to your blog home page then click on the "Send Pings" button and you are done. You have now pinged your blog.

Remember that your blog is an important part of crosslinking when marketing online. This connects your articles and your videos together in one location. Each of these components used in crosslinking now have direct links pointing back to your website.

By using this marketing technique consistently, this will increase your search engine rankings for the keyword phrases you have focused your campaign around. The longer you apply this marketing tactic, the higher your search engine rankings will become.

To get information on my 100k home business go here:

http://fastmoneyedge.com/

The Importance Of Autoresponders And How They Can Help Your Business

When it comes to marketing any product, service or home business online the one thing that you should always have in place is autoresponders. They are one of the major keys to your success online for many reasons with any business you promote.

The reason for being such a major key is that autoresponders automatically follow up with your prospects that visit your website. With your autoresponder system, it keeps the opportunity of the home business fresh in their mind.

This is extremely important because you will be putting time in effort in marketing and promoting your website. These efforts will generate traffic to your website, and having autoresponders setup with your website will help you convert that traffic into sales. Statistics show that the average person needs to see an opportunity 5 to 7 times before they are willing to join that opportunity. With our autoresponders in place, your website visitors will see our opportunity more than 7 times increasing your chances of making a sale.

The Power Of Autoresponders

Below are just a few simple things that you should keep in mind when not using autoresponders with your online business.

Without autoresponders, what if someone visits your website and then clicks off and moves on to another website on the internet? How will they ever return to your website if they cannot remember the website they were on?

The simple answer is they cannot. The reality is this - without autoresponders, the chances of somebody returning to your website are less than one percent.

Now if you are using autoresponders with your home business and a visitor has opted in to find out more about our program, the chances of them returning to your website in the future is now forty percent.

Other Factors To Consider

What if someone visits your website and they are not able to join your home business opportunity until next month? If you have not captured their information with the use of autoresponders you have lost them forever.

What if a person visits your website but needs to wait until next payday to join the program? If you have not captured their information with the use of autoresponders you have lost them forever.

Again, without autoresponders in place, your visitors will most likely forget about your opportunity when they are financially able to join. Autoresponders hold a great power in creating sales, and they also allow you to build your list of prospective sales online which is crucial for building your income.

One of the most important things about autoresponders is that once you have them set up they will continue to contact your prospective customers automatically. When you hear different opportunities talk about your home business running on autopilot, this is one of the reasons that is true.

After a customer opts into your website for more information your autoresponder system will send them messages every few days about your business opportunity.

You see, it won’t matter if they can’t remember that they visited your site because your autoresponder system will continue to stay in contact with them for weeks. A good quality autoresponder system is less than the price of a meal for two; just consider it a cost of doing business and one that as a home business owner you can not afford to be without!

"To learn more about the 100k home business go here:"

http://fastmoneyedge.com/

What To Do After Joining A Home Business

After joining a strong and reliable home business, you will need to take several steps to become successful. Without these steps it won’t be easy for you to earn a reasonable amount of money month after month. Most people don’t know what to do after selecting a home business and they simply fail.

To make your home business successful follow some of these necessary steps:

The first thing you want to do is set your objective. This means set the amount of money you want to earn every month with your home business.

If you are doing this business part time, then you will need less effort as you want to earn less. On the other hand if you are relying on this business to meet your needs, then prepare for some work, sometimes working on weekends and giving at least 8 hours a day.

Now that you have set your objective take a good look around the back office of your home business. Get to know everything that is back there really well.

The thing that seems to scare people the most is the fear of the unknown. Just like in any job you have ever had in your life, you had to learn and know the duties of your job, and also the tools you needed on a daily basis to do your job effectively. So spend some time and get to know your back office, you will use it daily.

Now that you are familiar with your home business it is time for you to realize what your job is. Your job is to drive traffic to your site.

And if you are completely new to home business another way of putting it is, your job is to get visitors to your business. I’m sure that after going thru your back office you have seen in the training section many different ways to drive traffic to your home business.

You will eventually use most of them. Because you are serious about have a successful home business, you are going to need most of them to get your presence out there on the web. The larger your presence is the more successful you will be!

Many home businesses that are available today are geared for very experienced marketers and fall short for the beginner when it comes to the back office training section. When you are in your back office you should see a button that says start here or go here first.

If you don’t see a clear starting point for beginners, then you can come to the conclusion that this is a home business designed for experienced people only. I

f you are just starting out you would be better served to find a home business that is set up for the total beginner. The reason I say this is that we all had to start somewhere and it is very frustrating when you are new to not have step by step directions, and support, so you can get pointed in the right direction from the start.

Another important thing to consider with your home business is what kind of support do you have? Can you call your sponsor and get help if you need it?

We all need a mentor and having someone in your home business that you can call will help you immensely. I talk to people that have joined my business daily and so will you in the future. I hope these thoughts have helped you!

"To view more about the 100k home business go to:"

http://fastmoneyedge.com/